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	<title>Advertising Archives - Elevation</title>
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	<description>Advertising Agency in Washington, DC</description>
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	<title>Advertising Archives - Elevation</title>
	<link>https://www.elevation-us.com/category/advertising/</link>
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		<title>Elevation Launches Two-Part Global Entry Awareness Campaign</title>
		<link>https://www.elevation-us.com/elevation-launches-two-part-global-entry-awareness-campaign/</link>
		
		<dc:creator><![CDATA[Elevation]]></dc:creator>
		<pubDate>Tue, 23 Dec 2025 20:10:45 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Government]]></category>
		<category><![CDATA[Marketing]]></category>
		<guid isPermaLink="false">https://www.elevation-us.com/?p=2699</guid>

					<description><![CDATA[<p>The holiday season often brings tales of travel woes, but with the continued global expansion of Global Entry, Elevation, and CBP are excited to launch a dynamic campaign showcasing the...</p>
<p>The post <a href="https://www.elevation-us.com/elevation-launches-two-part-global-entry-awareness-campaign/">Elevation Launches Two-Part Global Entry Awareness Campaign</a> appeared first on <a href="https://www.elevation-us.com">Elevation</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><span data-olk-copy-source="MailCompose">The holiday season often brings tales of travel woes, but with the continued global expansion of Global Entry, Elevation, and CBP are excited to launch a dynamic campaign showcasing the exceptional benefits of this Trusted Traveler Program. We’re proud to unveil our new two-part Global Entry campaign</span>, designed to raise awareness among travelers and demonstrate how the program simplifies the international arrival process when entering the U.S.</p>
<div>On a global level, we’re highlighting the perks of secure and expedited travel in key countries such as Germany, Croatia, Argentina, Japan, and South Korea. Meanwhile, our domestic efforts focus on promoting the Global Entry Mobile App in major U.S. travel hubs, including Philadelphia, Boston, and Atlanta. Through a combination of coordinated outreach, refreshed creative assets, strategic partnerships, and targeted paid media initiatives, this campaign aims to educate travelers about Global Entry, showcase its mobile tools, and deliver a seamless, faster arrival experience into the U.S. We’re excited to see how this initiative increases traveler awareness, boosts engagement, and drives adoption of the program.</div>
<p>The post <a href="https://www.elevation-us.com/elevation-launches-two-part-global-entry-awareness-campaign/">Elevation Launches Two-Part Global Entry Awareness Campaign</a> appeared first on <a href="https://www.elevation-us.com">Elevation</a>.</p>
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		<title>Behind the Campaign: ESTA Phone Face</title>
		<link>https://www.elevation-us.com/behind-the-campaign-esta-phone-face/</link>
		
		<dc:creator><![CDATA[Elevation]]></dc:creator>
		<pubDate>Wed, 22 May 2024 19:46:10 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Government]]></category>
		<guid isPermaLink="false">https://www.elevation-us.com/?p=2644</guid>

					<description><![CDATA[<p>Elevation Creative Director, Ron Huey, explains the energy and inspiration behind our powerful "Phone Face" ads for the Visa Waiver Program powered by ESTA. These ads are a testament that client trust + innovative ability = top-notch creative.</p>
<p>The post <a href="https://www.elevation-us.com/behind-the-campaign-esta-phone-face/">Behind the Campaign: ESTA Phone Face</a> appeared first on <a href="https://www.elevation-us.com">Elevation</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div style="width: 1080px;" class="wp-video"><!--[if lt IE 9]><script>document.createElement('video');</script><![endif]-->
<video class="wp-video-shortcode" id="video-2644-1" width="1080" height="1920" preload="metadata" controls="controls"><source type="video/mp4" src="https://www.elevation-us.com/wp-content/uploads/2024/05/SnapTik_App_7353384611843673390-HD-2-1.mp4?_=1" /><a href="https://www.elevation-us.com/wp-content/uploads/2024/05/SnapTik_App_7353384611843673390-HD-2-1.mp4">https://www.elevation-us.com/wp-content/uploads/2024/05/SnapTik_App_7353384611843673390-HD-2-1.mp4</a></video></div>
<p>Elevation Creative Director, <a class="ql-mention" spellcheck="false" href="https://www.linkedin.com/company/1243327/admin/feed/posts/#" data-entity-urn="urn:li:fsd_profile:ACoAAABPxpwBI78eqIv-84vkNnnrIdgjxVnoQhY" data-guid="2" data-object-urn="urn:li:member:5228188" data-original-text="Ron Huey" data-test-ql-mention="true">Ron Huey</a>, explains the energy and inspiration behind our powerful &#8220;Phone Face&#8221; ads for the Visa Waiver Program powered by ESTA. These ads are a testament that client trust + innovative ability = top-notch creative.</p>
<p>&nbsp;</p>
<p>The post <a href="https://www.elevation-us.com/behind-the-campaign-esta-phone-face/">Behind the Campaign: ESTA Phone Face</a> appeared first on <a href="https://www.elevation-us.com">Elevation</a>.</p>
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		<title>Elevation Promotes CBP’s New ESTA Mobile App in Six Languages and Countries</title>
		<link>https://www.elevation-us.com/mobile-app/</link>
		
		<dc:creator><![CDATA[Elevation]]></dc:creator>
		<pubDate>Wed, 28 Jun 2023 18:44:11 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Government]]></category>
		<guid isPermaLink="false">https://www.elevation-us.com/?p=2471</guid>

					<description><![CDATA[<p>It is tremendously rewarding when one supports a client/partner’s perseverance to get something over the finish line. Such is the case with U.S. Customs and Border Protections Visa Waiver Program...</p>
<p>The post <a href="https://www.elevation-us.com/mobile-app/">Elevation Promotes CBP’s New ESTA Mobile App in Six Languages and Countries</a> appeared first on <a href="https://www.elevation-us.com">Elevation</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div>
<p class="xmsonormal">It is tremendously rewarding when one supports a client/partner’s perseverance to get something over the finish line.</p>
</div>
<div>
<p class="xmsonormal">Such is the case with U.S. Customs and Border Protections Visa Waiver Program powered by ESTA Leadership. Elevation is honored to have created and launched the ESTA Mobile App campaign internationally in six countries this past month. The strong initial results are making us all the more excited to launch this in even more Visa Waiver Program countries.</p>
</div>
<div>
<p class="xmsonormal">The campaign utilizes a broad mix of digital and video assets, making it both whimsical and insightful. You will find Peter Max-inspired animations, destination pins living large, and a phone in your FACE!</p>
<p><em><strong>Banner Ads</strong></em></p>
<div style="width: 1080px;" class="wp-video"><video class="wp-video-shortcode" id="video-2471-2" width="1080" height="608" preload="metadata" controls="controls"><source type="video/mp4" src="https://www.elevation-us.com/wp-content/uploads/2023/06/ESTA-APP-Windsurf-1080x1080_Korean.mp4?_=2" /><a href="https://www.elevation-us.com/wp-content/uploads/2023/06/ESTA-APP-Windsurf-1080x1080_Korean.mp4">https://www.elevation-us.com/wp-content/uploads/2023/06/ESTA-APP-Windsurf-1080x1080_Korean.mp4</a></video></div>
<div style="width: 1080px;" class="wp-video"><video class="wp-video-shortcode" id="video-2471-3" width="1080" height="608" preload="metadata" controls="controls"><source type="video/mp4" src="https://www.elevation-us.com/wp-content/uploads/2023/06/ESTA-APP-Skiing1080x1080-Korean.mp4?_=3" /><a href="https://www.elevation-us.com/wp-content/uploads/2023/06/ESTA-APP-Skiing1080x1080-Korean.mp4">https://www.elevation-us.com/wp-content/uploads/2023/06/ESTA-APP-Skiing1080x1080-Korean.mp4</a></video></div>
<div style="width: 1080px;" class="wp-video"><video class="wp-video-shortcode" id="video-2471-4" width="1080" height="608" preload="metadata" controls="controls"><source type="video/mp4" src="https://www.elevation-us.com/wp-content/uploads/2023/06/ESTA-App-Plane-1080x1080-1.mp4?_=4" /><a href="https://www.elevation-us.com/wp-content/uploads/2023/06/ESTA-App-Plane-1080x1080-1.mp4">https://www.elevation-us.com/wp-content/uploads/2023/06/ESTA-App-Plane-1080x1080-1.mp4</a></video></div>
<p><em><strong>Pin Drop Spots</strong></em></p>
<p><iframe title="ESTA Pin Drop UK" src="https://player.vimeo.com/video/840233547?h=e247bf6683&amp;dnt=1&amp;app_id=122963" width="1080" height="608" frameborder="0" allow="autoplay; fullscreen; picture-in-picture" allowfullscreen></iframe></p>
<p><em><strong>Phone Face Spots</strong></em></p>
<p><iframe title="ESTA Phone Face &quot;Resort Life&quot;" src="https://player.vimeo.com/video/840239198?h=a990d655dd&amp;dnt=1&amp;app_id=122963" width="1080" height="608" frameborder="0" allow="autoplay; fullscreen; picture-in-picture" allowfullscreen></iframe></p>
<p><iframe title="ESTA Phone Face &quot;The Dude&quot;" src="https://player.vimeo.com/video/840239302?h=fa8c1ec63f&amp;dnt=1&amp;app_id=122963" width="1080" height="608" frameborder="0" allow="autoplay; fullscreen; picture-in-picture" allowfullscreen></iframe></p>
<div>
<p class="xmsonormal">We have supported and worked with ESTA for almost a decade and I am humbled and proud that our team always seeks to break new ground and challenge themselves to find new adventures (pun intended).</p>
</div>
<div>
<p class="xmsonormal">Tip of the hat to our gang of Account and Creative wizards (Amanda, Harrison, Ronnie, Taylor, Laurent, Todd, and Ethan) and to the magicians at <a href="https://www.heropost.tv/">Hero Post</a> in Atlanta! Onward and Upward.</p>
<p>                                 &#8211; Jimmy</p>
</div>
<p>&nbsp;</p>
</div>
<p>The post <a href="https://www.elevation-us.com/mobile-app/">Elevation Promotes CBP’s New ESTA Mobile App in Six Languages and Countries</a> appeared first on <a href="https://www.elevation-us.com">Elevation</a>.</p>
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		<title>Elevation Helps LiUNA Launch “Essential” Recruiting Campaign</title>
		<link>https://www.elevation-us.com/elevation-helps-liuna-launch-essential-recruiting-campaign/</link>
		
		<dc:creator><![CDATA[Elevation]]></dc:creator>
		<pubDate>Thu, 20 May 2021 14:08:00 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<guid isPermaLink="false">https://www.elevation-us.com/?p=2380</guid>

					<description><![CDATA[<p>During the worst of the pandemic, building construction efforts continued and workers were considered “essential” – although they were not treated as such. Elevation developed the “You Are Essential” campaign to emphasize laborers’ rights to a safe workplace (even in a pandemic), paid sick leave, pandemic sick leave, workers' compensation, and accurate wages and overtime pay. The campaign ran on digital platforms, social media channels, and radio, and generated more than 500 inquiry calls.</p>
<p>The post <a href="https://www.elevation-us.com/elevation-helps-liuna-launch-essential-recruiting-campaign/">Elevation Helps LiUNA Launch “Essential” Recruiting Campaign</a> appeared first on <a href="https://www.elevation-us.com">Elevation</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>For years, Elevation has provided marketing and communications services to the Laborers&#8217; International Union of North America (LiUNA), the union representing more than 70,000 public employees, and in particular workers within the construction industry. This past year, Elevation has focused on brand and recruitment initiatives to motivate construction workers to organize with LiUNA. As labor unions have lost public support, their membership has declined, making these types of projects more critical.</p>
<p>During the worst of the pandemic, building construction efforts continued and workers were considered “essential” – although they were not treated as such. Elevation developed the “You Are Essential” campaign to emphasize laborers’ rights to a safe workplace (even in a pandemic), paid sick leave, pandemic sick leave, workers&#8217; compensation, and accurate wages and overtime pay. The campaign ran on digital platforms, social media channels, and radio, and generated more than 500 inquiry calls.</p>
<p>The post <a href="https://www.elevation-us.com/elevation-helps-liuna-launch-essential-recruiting-campaign/">Elevation Helps LiUNA Launch “Essential” Recruiting Campaign</a> appeared first on <a href="https://www.elevation-us.com">Elevation</a>.</p>
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		<title>Elevation Inks Deal with Schmidt Futures for CDT Recruiting Campaign</title>
		<link>https://www.elevation-us.com/elevation-inks-deal-with-schmidt-futures-for-cdt-recruiting-campaign/</link>
		
		<dc:creator><![CDATA[Elevation]]></dc:creator>
		<pubDate>Thu, 06 May 2021 13:34:40 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<guid isPermaLink="false">https://www.elevation-us.com/?p=2354</guid>

					<description><![CDATA[<p>Elevation is pleased to announce a new deal with Schmidt Futures to provide a variety of marketing and communications services in support of its efforts to build the Center for Digital Talent (CDT).</p>
<p>The post <a href="https://www.elevation-us.com/elevation-inks-deal-with-schmidt-futures-for-cdt-recruiting-campaign/">Elevation Inks Deal with Schmidt Futures for CDT Recruiting Campaign</a> appeared first on <a href="https://www.elevation-us.com">Elevation</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>Elevation is pleased to announce a new deal with Schmidt Futures to provide a variety of marketing and communications services in support of its efforts to build the Center for Digital Talent (CDT). Currently, there is a lack of talent and skilled IT professionals interested in pursuing work in the public sector, and specifically in the Department of Defense. Schmidt Futures is launching the CDT to promote tech opportunities, roles and projects; debunk misperceptions; demonstrate a clear path to career growth; and recruit strong candidates.</p>
<p>Elevation’s first task will be to conduct comprehensive social media listening and scraping services, over a 6-month period, to supplement existing anecdotal data and research. Ultimately, this information will help to shape target candidate recruitment profiles and strategic communications plans.</p>
<p>This project is one of the first contract opportunities resulting from our alliance with WestExec Advisors.</p>
<p>The post <a href="https://www.elevation-us.com/elevation-inks-deal-with-schmidt-futures-for-cdt-recruiting-campaign/">Elevation Inks Deal with Schmidt Futures for CDT Recruiting Campaign</a> appeared first on <a href="https://www.elevation-us.com">Elevation</a>.</p>
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		<title>CBP Once Again Selects Elevation for 5-year BPA Contract</title>
		<link>https://www.elevation-us.com/cbp-once-again-selects-elevation-for-5-year-bpa-contract/</link>
		
		<dc:creator><![CDATA[Elevation]]></dc:creator>
		<pubDate>Thu, 06 May 2021 13:42:00 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Government]]></category>
		<category><![CDATA[Marketing]]></category>
		<guid isPermaLink="false">https://www.elevation-us.com/?p=2352</guid>

					<description><![CDATA[<p>U.S. Customs and Border Protection (CBP), the unified border agency within the Department of Homeland Security (DHS), awarded Elevation a 5-year Blanket Purchase Agreement (BPA) to support integrated marketing, advertising, public awareness, and outreach efforts. This is Elevation’s second consecutive 5-year BPA contract with CBP, although we have served the agency with marketing and communications services for nearly two decades.</p>
<p>The post <a href="https://www.elevation-us.com/cbp-once-again-selects-elevation-for-5-year-bpa-contract/">CBP Once Again Selects Elevation for 5-year BPA Contract</a> appeared first on <a href="https://www.elevation-us.com">Elevation</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong><i>Agency to Continue Providing Integrated Marketing Services to Support Wide-Ranging Initiatives</i></strong></p>
<p>U.S. Customs and Border Protection (CBP), the unified border agency within the Department of Homeland Security (DHS), awarded Elevation a 5-year Blanket Purchase Agreement (BPA) to support integrated marketing, advertising, public awareness, and outreach efforts. This is Elevation’s second consecutive 5-year BPA contract with CBP, although we have served the agency with marketing and communications services for nearly two decades.</p>
<p>Elevation was first selected by DHS in 2004, when the agency was tapped to create and launch the “READY” (or, in Spanish, LISTO) campaign for national disaster and emergency preparedness on behalf of the Federal Emergency Management Agency.</p>
<p>The post <a href="https://www.elevation-us.com/cbp-once-again-selects-elevation-for-5-year-bpa-contract/">CBP Once Again Selects Elevation for 5-year BPA Contract</a> appeared first on <a href="https://www.elevation-us.com">Elevation</a>.</p>
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		<title>CMS Taps Elevation for 9th Consecutive Year to Lead Outreach</title>
		<link>https://www.elevation-us.com/cms-taps-elevation-for-9th-consecutive-year-to-lead-outreach/</link>
		
		<dc:creator><![CDATA[Elevation]]></dc:creator>
		<pubDate>Thu, 06 May 2021 13:42:57 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Healthcare]]></category>
		<guid isPermaLink="false">https://www.elevation-us.com/?p=2349</guid>

					<description><![CDATA[<p>Shortly after Elevation completed work on the 2020-2021 Health Insurance Marketplace Public Education and Outreach Campaign, the agency was awarded a new contract by CMS to lead its 2021-2022 efforts as well. This will be the ninth consecutive year that Elevation has developed campaigns to encourage and motivate uninsured Hispanics to purchase or re-enroll in health insurance through the Health Insurance Marketplace at CuidadoDeSalud.gov.</p>
<p>The post <a href="https://www.elevation-us.com/cms-taps-elevation-for-9th-consecutive-year-to-lead-outreach/">CMS Taps Elevation for 9th Consecutive Year to Lead Outreach</a> appeared first on <a href="https://www.elevation-us.com">Elevation</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong><i>The Centers for Medicare &amp; Medicaid Services (CMS) Campaign Encourages Enrollment in Health Insurance Plans as Part of Affordable Care Act</i></strong></p>
<p>Shortly after Elevation completed work on the 2020-2021 Health Insurance Marketplace Public Education and Outreach Campaign, the agency was awarded a new contract by CMS to lead its 2021-2022 efforts as well. This will be the ninth consecutive year that Elevation has developed campaigns to encourage and motivate uninsured Hispanics to purchase or re-enroll in health insurance through the Health Insurance Marketplace at CuidadoDeSalud.gov.</p>
<p>Health insurance is extremely important for a family as it provides financial protection and access to quality healthcare services. This coverage helps parents afford the cost of medical care for their children and ensures their well-being and help them to save some money for them to be able to purchase <a href="https://pastelcollections.com/">modest kids</a> clothes. For kids specifically, health insurance ensures that they have access to necessary medical treatments, preventive care, vaccinations, and regular check-ups.</p>
<p>Elevation and its partner Edelman executed a digital, multi-market campaign for the Health Insurance Marketplace Open Enrollment period between November 1, 2020 and December 15, 2020. Campaign target audiences included Spanish-reliant Healthy &amp; Young Hispanics, ages 18-34. The campaign ended with more than 8.2 million plan selections across 47 states. In year-over-year enrollment comparisons, there is a growing trend in plan selections which increased 6.6% from 2020, 6.3% from 2019, and 2.2% from 2018.</p>
<p>The post <a href="https://www.elevation-us.com/cms-taps-elevation-for-9th-consecutive-year-to-lead-outreach/">CMS Taps Elevation for 9th Consecutive Year to Lead Outreach</a> appeared first on <a href="https://www.elevation-us.com">Elevation</a>.</p>
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		<title>Elevation Recognized in Three Categories on GrowthLab’s Top 100 MarComm Firms Serving Federal Agencies</title>
		<link>https://www.elevation-us.com/growthlab/</link>
		
		<dc:creator><![CDATA[Elevation]]></dc:creator>
		<pubDate>Thu, 06 May 2021 13:44:00 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Government]]></category>
		<category><![CDATA[Marketing]]></category>
		<guid isPermaLink="false">https://www.elevation-us.com/?p=2342</guid>

					<description><![CDATA[<p>Elevation was proud to be recognized by GrowthLab under three separate categories profiled in its first annual GL100 report – a comprehensive listing of the top 100 marketing communications firms serving the federal government.</p>
<p>The post <a href="https://www.elevation-us.com/growthlab/">Elevation Recognized in Three Categories on GrowthLab’s Top 100 MarComm Firms Serving Federal Agencies</a> appeared first on <a href="https://www.elevation-us.com">Elevation</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong><i>First annual GL100 report ranks Elevation the #2 Small Business; 9<sup>th</sup> Overall; and 22nd on the Movers &amp; Shakers List</i></strong></p>
<p>In late 2020, Elevation was proud to be recognized by GrowthLab under three separate categories profiled in its first annual GL100 report – a comprehensive listing of the top 100 marketing communications firms serving the federal government. To compile the list of federal marketing communications leaders, GrowthLab mined FY19 prime contract award data, noting which companies saw the biggest growth and offering industry-related contextual commentary. A total of 1,609 companies, ranging in size from small boutiques to global enterprises, held prime contracts in 2019.</p>
<p>Elevation was ranked second on the list of Small Business leaders, a notable rise from its 23<sup>rd</sup> spot in 2018. Based on a 96% growth rate of its federal portfolio, Elevation was also named a Mover &amp; Shaker, earning the 22<sup>nd</sup> rung on the Top 25 ladder, while they also teach how to manage employees using software like <a href="https://www.thepaystubs.com/">paystub</a> online. And overall, Elevation landed in the Top 10, with the 9<sup>th</sup> ranked spot on the Top 100 List, as there are many business you can try from sales online to <a href="https://www.vtmarkets.com/fr/">trade gold France</a> that are good for making money online. And when you&#8217;re looking for a great opportunity for solid return in dividend stocks, then you may want to see this <a href="https://www.checkman.com/dividend-history/pflt">pflt dividend</a> here for best help!</p>
<p>“We are humbled to be recognized on this list of industry leaders,” said Jim Learned, President of Elevation. “We have been serving Federal Government clients for more than 18 years, since our very first contract with the Department of Homeland Security. We are especially proud that after all these years, we have been named a Mover &amp; Shaker. It’s a testament to our ability to bring fresh thinking to government initiatives, to continually stretch ourselves and encourage our clients to do the same so that their communications resonate across an ever-changing landscape.”</p>
<p>According to the GL100 report, the Top 100 List represents a mix of industry bellwethers and young firms on the rise. The full report can be downloaded <a href="https://www.growthlab.us/gl100-report">here</a>.</p>
<p>The post <a href="https://www.elevation-us.com/growthlab/">Elevation Recognized in Three Categories on GrowthLab’s Top 100 MarComm Firms Serving Federal Agencies</a> appeared first on <a href="https://www.elevation-us.com">Elevation</a>.</p>
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