One of the many perks of promoting the Visa Waiver Program powered by ESTA with our clients at U.S. Customs and Border Protection is being able to travel around the world promoting travel to the U.S.
This conference season, Amanda and the CBP team headed to London to attend Brand USA’s U.K. Travel Week, a conference geared towards travel agents and tour operators. The days were packed with stakeholder meetings, panels, and exciting networking events, like a river cruise on the Thames and a night at the National Gallery. This conference gave the team incredible insights into the European travel market and helped us strengthen the bonds we had with our international partners.
Straight from London, Amanda and the CBP team flew 16 hours to Singapore for ITB Asia, the leading trade show in Asia. The conference spanned over three days and consisted of industry seminars, meetings with potential partners, and a look into the travel market in Southeast Asia. The trip was a unique opportunity for the ESTA team to tap into a smaller market and experience all that the beautiful country had to offer.
Jet lag aside, this conference season was an incredible once-in-a-lifetime journey. Next stop, Germany!